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You're young and ambitious, with a great idea for a new software program, downtown music 'zine, or a better-than-Snapple beverage--but how do you turn your dream concept into a thriving business?

Forget the ultra-conservative suits who scoffed when you brought your hot idea to their door! As Fortune magazine's Ron Lieber shows, you can actually turn your youth, inexperience, and lack of money to your advantage and capitalize on your assets to trump the corporate system, be your own boss, and turn your entrepreneurial vision into a reality.

Based on interviews with more than thirty young, independent entrepreneurs who have developed some of today's hottest--even revolutionary--companies and products, Upstart Start-Ups! provides essential tips and information that will enable you to get your own Nantucket Nectars or Magnetic Poetry off the ground. Check out:

The myths and realities you need to know about starting a business when you're under 30
How to generate your first "brainstorm" and how to act on a good idea
How to overcome the stigmas of youth and inexperience and make your age work to your advantage
How to develop a realistic business plan
Where and how to get the financial backing you need
How to establish credibility for your business or product with consumers
Models that have proved successful, and how to apply them to your own vision


Twenty-six-year-old Ron Lieber writes for Fortune magazine and is the coauthor of the New York Times business bestseller Taking Time Off.  He appears regularly on national television and radio to discuss career issues, corporate management, and his recent columns..
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From the author of Number One bestseller 'Damaged' comes the poignant and shocking memoir of Cathy's recent relationship with Tayo, a young boy she fosters whose good behaviour and polite manners hide a terrible past. Tayo arrives at Cathy's with only the clothes he stands up in. He has been brought to her by the police, but he is calm, polite, and very well spoken, and not at all like the children she normally fosters. The social worker gives Cathy the forms which should contain Tayo's history, but apart from his name and age, it is blank. Tayo has no past. Tayo is an 'invisible' child, kidnapped from his loving father in Nigeria and brought illegally to the UK by his drink and drugs dependent prostitute mother, where he is put to work in a sweat shop in Central London. When he sustains an injury and is no longer earning, he is cast out. When Cathy takes Tayo to school he points out a dozen different addresses where he has stayed in the last six months, often being left alone. Tayo lies, and manipulates situations to his own advantage and Cathy has to be continually on guard.Tayo's social worker searches all computer databases but there is no record of Tayo -- he has only attended school for 3 terms and has never seen a doctor. He and his mother have been evading the authorities by living 'underground'. With his mother recently released from prison, Tayo is desperate to live with his father in Nigeria, but no one can track him down or even prove that he exists..
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Adversity to Success!: 25 Optimistic People Who Overcame is a must read book for those who want to learn more about how a positive outlook can make a tremendous difference in life.

By reading this book, you will discover how some well known and some not so well known people confronted overwhelming adversity. During this process, they learned not only how to survive, but to achieve greatness in their lives.

All of the twenty five people profiled are different. They vary by age, race, cultural background, socioeconomic status, adversity faced, and in many other ways. All share, however, the basic success story of overcoming a challenge through sheer determination, hard work, and a positive attitude. They played the cards they were dealt--all losing hands--yet managed to reshuffle these cards to become winners.

The book is divided into five sections. We describe people who have overcome physical disabilities in Section I, losses in Section II, the aging process in section III, disadvantaged backgrounds in Section IV, and personal/family tragedies in Section V.

The book consists of a brief biography of a selected individual, a short description of the specific challenge faced, and an explanation of exactly what she or he did to overcome the challenge. After each story, the reader is given an opportunity to reflect on the story. We also include a number of inspiring quotes on the power of optimism and the authors include personal commentary on the person profiled.

In addition, at the end of each section, we give tips for developing and maintaining the optimistic attitude necessary to succeed in life. Finally, we include space for the reader to make specific commitments to change his or her thoughts and behavior.

We hope you enjoy reading this book as much as we enjoyed writing it!

Ron & Ron.
Price: $11.95 [Notify me when price goes down.]

The first book to tell the entire story of why the Red Sox are now a dynasty— and what kept them from winning for more than eight decades

Finally, here is the entire history of the Boston Red Sox—from a lifelong fan and a longtime journalist. Jerry Gutlon explores the dramatic recent success of the Red Sox, and the truth about Red Sox history. The most passionate supporters on earth, Red Sox fans deserve to know the truth about their beloved team.

Gutlon makes important, franchise-defining claims that have seldom been made before: that the Red Sox actually did the right thing by trading Babe Ruth; that Tom Yawkey was one of the worst owners in baseball history, hiring his drinking buddies instead of great baseball people; that the Sox, the last team to sign and play black players, had a legacy of racism that lasted well into the 1970s and 1980s; and that current owner John Henry and wunderkind general manager Theo Epstein made their team the best in baseball not by overcoming "the curse of the Bambino" but by just being good baseball people—something that had never been done in Boston before.

This is a book that goes beyond "the curse" and tells the whole story of Red Sox baseball. It will entertain and surprise even the most serious baseball fan. 20 color and b/w photographs..
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As a top correspondent for Vanity Fair magazine, Amy Fine Collins leads a glamorous life, a charmed whirlwind of gala parties, couture clothing, and five-star travel. In Manhattan, where she is whisked around in taxis and limousines, she has been able to disregard her long-standing fear of driving, a legacy handed down from her accident-plagued family. But when the brilliant and determined Amy finally decides to confront her driving phobia, she does not foresee how far from her elegant turf this resolution will take her.

A mysterious, good-looking Turk named Attila is dispatched to her doorstep in a dual-brake Acura, and in him Amy discovers not only a superhumanly skilled instructor but also a wise, patient, and capable man who, inexplicably and irresistibly, over the course of their yearlong lessons, begins to transform and transport her.

Both a compelling portrait of an elusive, charismatic hero and an inspiring adventure story, The God of Driving recounts the evolving relationship of Amy and Attila as they zoom in and out of urban interstates and country byways, as close to home as Park Avenue and as far away as Hamburg -- in muscle cars, turbocharged Bentleys, and hang-on-for-your-life motorcycles. And while Attila is completely changing her life, Amy is entirely remaking his, prompting him to uncover -- and redeem -- his shadowy past. Vibrant and funny, The God of Driving is an offbeat, romantic odyssey -- a true-life tale of unlikely soul mates who bump into each other at the crossroads of high gears and high style..
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