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The world's most exciting, fastest-growing new market is where you least expect it: at the bottom of the pyramid Collectively, the world's billions of poor people have immense untapped buying power. They represent an enormous opportunity for companies who learn how to serve them. Not only can it be done, it is being done--very profitably. What's more, companies aren't just making money: by serving these markets, they're helping millions of the world's poorest people escape poverty. C.K. Prahalad's global bestseller The Fortune at the Bottom of the Pyramid, now available in paperback, shows why you can't afford to ignore "Bottom of the Pyramid" (BOP) markets. Now available in paperback, it offers a blueprint for driving the radical innovation you'll need to profit in emerging markets--and using those innovations to become more competitive everywhere. This new paperback edition includes eleven concise, fast-paced success stories from India, Peru, Mexico, Brazil, and Venezuela--ranging from salt to soap, banking to cellphones, healthcare to housing. These stories are backed by more detailed case studies and 10 hours of digital videos on whartonsp.com.Simply put, this book is about making a revolution: building profitable "bottom of the pyramid" markets, reducing poverty, and creating an inclusive capitalism that works for everyone. Preface xi About the Author xix Part I: The Fortune at the Bottom of the Pyramid 1 Chapter 1: The Market at the Bottom of the Pyramid 3 Chapter 2: Products and Services for the BOP 23 Chapter 3: BOP: A Global Opportunity? 47 Chapter 4: The Ecosystem for Wealth Creation 63 Chapter 5: Reducing Corruption: Transaction Governance Capacity 77 Chapter 6: Development as Social Transformation 99 Part II: Business Success Stories from the Bottom of the Pyramid 113 Financing the Poor 115 Aravind Eye Care--The Most Precious Gift 131 Energy for Everyone 137 Agricultural Advances for the Poor--The EID Parry Story 149 Retail for the Poor 159 Information Technology to the Poor 169 The Jaipur Foot Story 187 Health Alerts for All 191 Transparent Government 201 The Annapurna Salt Story 213 Homes for the Poor--The CEMEX Story 221 From Hand to Mouth--The HHL Soap Story 235 Part III: On the Web at Whartonsp.com Video Success Stories Casas Bahia CEMEX Annapurna Salt Hindustan Lever Jaipur Foot Aravind Eye Care ICICI Bank ITC e-Choupal EID Parry Voxiva E+Co/Tecnosol Andhra Pradesh Full Success Case Stories in pdf format The Market at the Bottom of the Pyramid Known Problems and Known Solutions: What Is the Missing Link? Known Problems and Unique Solutions Known Problems and Systemwide Reform Scaling Innovations Creating Enabling Conditions for the Development of the Private Sector The EID Parry Story Biographies of the Researchers/Writers of the Success Case Stories from The Fortune at the Bottom of the Pyramid 247 About the Video Success Stories 255 Index 257.
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Charles Hill's Global Business Today, 5e (GBT) has become an established text in the International Business market for several key reasons: (1) it is comprehensive and up-to-date, (2) it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, (3) it maintains a tight, integrated flow between chapters, (4) it focuses on managerial implications, (5) it makes important theories accessible and interesting to students, and (6) it incorporates ancillary resources that enliven the text and make it easier to teach. . . The success of the first four editions of Global Business Today has been based in part upon the incorporation of leading edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Notable additions to the 5th Edition include: . . . * Chapter 5 has been updated to discuss progress on the current round of talks sponsored by the WTO aimed at reducing barriers to trade, particularly in agriculture (the Doha Round). . . * Chapter 6 now discusses the slump in foreign direct investment flows that took place in 2001-2004. . . * The section on the European Union in Chapter 8 has been revised to reflect the fact that ten more member states were admitted on May 1st, 2004. . . Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT - so much so that the writing has become Charles Hill's trademark. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader. ..
Price: $74.94 [Notify me when price goes down.]

International Financial Management combines the fundamental concepts of international finance with solid practical applications. This combination has made it the book of choice at a variety of institutions, including top business schools such as Wharton, Stanford, Northwestern, and INSEAD. Neither superficial nor overly theoretical, Eun and Resnick's approach offers a conceptually solid, yet still relevant, treatment of international financial topics that puts students on the right track to becoming effective global financial managers...
Price: $45.99 [Notify me when price goes down.]

Emerging markets can offer businesses much higher rates of growth than their developed world operations This book looks a the reasons some firms fail and some firms succeed and it provides an extensive review of the outlook for different emerging markets. Using the real experiences of companies to illustrate the points it makes, this extensively updated and revised second edition of this book is aimed at both managers who are involved in emerging markets for the first time and managers who are already operating in them. It will serve as a guide to on how to avoid mistakes other companies have made and how to detect weaknesses in current emerging market strategies..
Price: $17.99 [Notify me when price goes down.]

Renowned for its authoritative, comprehensive coverage of contemporary international finance, this market-leading text trains the leaders of tomorrow's multinational enterprises to recognize and capitalize on the unique characteristics of global markets. Because the job of a manager is to make financial decisions that increase firm value, the authors have embedded real-world mini-cases throughout to apply chapter concepts to the types of situations managers of multinational firms face..
Price: $100.00 [Notify me when price goes down.]

Ecuador is the third-largest foreign supplier of crude oil to the western United States. As the source of this oil, the Ecuadorian Amazon has borne the far-reaching social and environmental consequences of a growing U.S. demand for petroleum and the dynamics of economic globalization it necessitates. Crude Chronicles traces the emergence during the 1990s of a highly organized indigenous movement and its struggles against a U.S. oil company and Ecuadorian neoliberal policies. Against the backdrop of mounting government attempts to privatize and liberalize the national economy, Suzana Sawyer shows how neoliberal reforms in Ecuador led to a crisis of governance, accountability, and representation that spurred one of twentieth-century Latin America’s strongest indigenous movements.

Through her rich ethnography of indigenous marches, demonstrations, occupations, and negotiations, Sawyer tracks the growing sophistication of indigenous politics as Indians subverted, re-deployed, and, at times, capitulated to the dictates and desires of a transnational neoliberal logic. At the same time, she follows the multiple maneuvers and discourses that the multinational corporation and the Ecuadorian state used to circumscribe and contain indigenous opposition. Ultimately, Sawyer reveals that indigenous struggles over land and oil operations in Ecuador were as much about reconfiguring national and transnational inequality—that is, rupturing the silence around racial injustice, exacting spaces of accountability, and rewriting narratives of national belonging—as they were about the material use and extraction of rain-forest resources..
Price: $21.07 [Notify me when price goes down.]

"Roger Axtell is an internationalist Emily Post."
--The New Yorker

International business and leisure travel etiquette expert Roger Axtell's bestselling Do's and Taboos books have helped hundreds of thousands of business travelers and tourists avoid the missteps and misunderstandings the world traveler can encounter. In Essential Do's and Taboos, Axtell shares the wisdom he has compiled over a lifetime of international experience.

Whether you need to know the best time of year to set up a business meeting in Germany or why the O.K. sign is not O.K. in Brazil, you'll find practical, fascinating, culture-savvy, up-to-date advice to help you steer clear of faux pas and face the world with confidence. Essential Do's and Taboos features:
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Information on customs, protocol, etiquette, hand gestures, and body language
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Fresh advice regarding Internet business and communication options
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Country-specific chapters on eleven popular locations--from old favorites like England, France, Japan, and Germany to hot tourist destinations and emerging economies like India, China, Russia, and Mexico
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Guidance on hosting international visitors
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Important tips on using English around the world
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Special do's and taboos for women traveling abroad.
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*Named as one of Future Survey's Super 70 books
*Written by a well-known globalization realist with extensive international experience in business
*Uses biological and evolutionary principles to illustrate the differences between capitalism and economic systems
Korten examines the fissure between the promises of new global capitalism and the reality of financial insecurity, inequality, social breakdown, spiritual emptiness, and environmental destruction. By drawing on insights from biology and evolutionary principles, Korten renders economic terms and ideas more understandable through the use of simple metaphors regarding living systems. The book prescribes economic solutions to capitalism's maladies, and provides readers with viable ways to work toward a healthy, sustainable economy..
Price: $9.00 [Notify me when price goes down.]

This final volume of Wayne G. Broehl, Jr.'s Cargill trilogy brings the history of this large privately held company up to the present day, offering a unique and informative behind-the-scenes look at one of the world's premier agribusiness corporations. The story picks up in 1977 as Whitney MacMillan begins his stewardship of the company and as Cargill begins to work its way through issues of corporate governance, business restructuring, and generational transitions within the owning families. MacMillan leads the company through great growth, diversification, and globalization. Broehl also discusses the changes at Cargill under two non-family CEOs, Ernest Micek and Warren Staley. Together, they transform the organization from a commodity-oriented entity to a customer-focused one..
Price: $25.06 [Notify me when price goes down.]

Specific guidelines for making financial decisions in an international context
Learn how to make sound financial decisions in the multinational firm with Alan Shapiro's Eighth Edition of Multinational Financial Management. Shapiro provides a clear conceptual framework for analyzing key financial decisions in multinational firms-a framework that you can rely on throughout your career.

Keep up with current financial events around the globe.
The new Eighth Edition is thoroughly updated with enhanced discussions of the impact of China on the international financial system, current issues facing the euro, the debate over outsourcing, the political considerations underlying the debate over protectionism, the competitive devaluations during 2003, and more.

Make smart decisions.
Multinational Financial Management focuses on decision making in an international context. The text presents analytical techniques that translate the often vague rules of thumb used by international financial executives into specific decision criteria.

Learn how to take advantage of being multinational.
Too often companies focus on the threats and risks inherent in venturing abroad. In contrast, Alan Shapiro emphasizes the opportunities that are available to multinational firms, such as the ability to obtain a greater degree of international diversification and the ability to arbitrage between imperfect capital markets.

Examine real international financial problems.
Throughout the text, a variety of real-life cases and examples, including new mini-cases in most chapters, demonstrate how to use financial analysis and reasoning to solve real international financial problems..
Price: $55.99 [Notify me when price goes down.]