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Can't Remember What I Forgot: The Good News from the Front Lines of Memory Research
An essential behind-the-scenes foray into the world of cutting-edge memory research that unveils findings about memory loss only now available to general readers. When Sue Halpern decided to emulate the first modern scientist of memory, Hermann Ebbinghaus, who experimented on himself, she had no idea that after a day of radioactive testing, her brain would become so “hot” that leaving through the front door of the lab would trigger the alarm. This was not the first time while researching Can’t Remember What I Forgot, part of which appeared in The New Yorker, that Halpern had her head examined, nor would it be the last. Halpern spent years in the company of the neuroscientists, pharmacologists, psychologists, nutritionists, and inventors who are hunting for the genes and molecules, the drugs and foods, the machines, the prosthetics, the behaviors and therapies that will stave off Alzheimer’s and other forms of dementia and keep our minds–and memories–intact. Like many of us who have had a relative or friend succumb to memory loss, who are getting older, who are hearing statistics about our own chances of falling victim to dementia, who worry that each lapse of memory portends disease, Halpern wanted to find out what the experts really knew, what the bench scientists were working on, how close science is to a cure, to treatment, to accurate early diagnosis, and, of course, whether the crossword puzzles, sudokus, and ballroom dancing we’ve been told to take up can really keep us lucid or if they’re just something to do before the inevitable overtakes us. Beautifully written, sharply observed, and deeply informed, Can’t Remember What I Forgot is a book full of vital information–and a solid dose of hope..
Price: $13.37
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Civil War: Front Line, Book 2
In Embedded: Hot on the trail of a revelation that could explode the rift between the pro-registration and anti-registration heroes and forever change the nature of the Registration Act, the Daily Bugle's Ben Urich and Sally Floyd have the story. Can they bring the power to the people? In The Accused: His powers are gone, he's been held culpable for the worst super-human disaster in history, and every super-villain in prison is looking to take a piece of Speedball. Will he make it out alive, and with hundreds of deaths on his conscience? Does he want to? Also featuring true tales of war time in Civil War "Correspondence." Collects stories from Civil War: Front Line #7-11..
Price: $2.99
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Guerrilla Marketing on the Front Lines: 35 World-Class Strategies to Send Your Profits Soaring
Let 35 World Class Guerrilla Marketing Coaches Teach You Their Time-tested Tactics and Strategies for Getting New Customers and Turning Them Into Your Most Enthusiastic Fans! Here is a taste of what you're going to learn in Guerrilla Marketing on the Front Lines: * Dozens of new high impact strategies for reaching and acquiring new customers...even on a shoestring budget, * Cutting edge online tactics designed to cut through the clutter and dramatically increase your visibility and conversion rates, * The keys to developing high powered Guerrilla partnerships and affiliate programs that will leverage your time and actually make you money while you sleep. Are you ready to turn your own prospects into customers and then into raving fans who will buy from you again, and again, and again? Join us on the Front Lines and get ready to launch your own Guerrilla Marketing Attack!.
Price: $12.20
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Fences and Windows: Dispatches from the Front Lines of the Globalization Debate
Naomi Klein’s No Logo is an international bestselling phenomenon Winner of Le Prix Mediations (France), and of the National Business Book Award (Canada) it has been translated into 21 languages and published in 25 countries. Named one of Ms Magazine’s Women of Year in 2001, and declared by the Times (London) to be “probably the most influential person under the age of 35 in the world,” in Fences and Windows, Naomi Klein offers a bird’s-eye view of the life of an activist and the development of the “anti-globalization” movement from the Seattle World Trade Organization protests in 1999 through September 11, 2001. Bringing together columns, speeches, essays, and reportage, Klein once again provides provocative arguments on a broad range of issues. Whether she is discussing the privatization of water; genetically modified food; “free trade;” or the development of the movement itself and its future post 9/11, Naomi Klein is one of the most thoughtful and brilliant activists and thinkers for a new generation. .
Price: $4.98
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What Just Happened?: Bitter Hollywood Tales from the Front Line
As a Hollywood film producer, Art Linson has had a hand in producing some of the most unforgettable films of the last half century-- Fast Times at Ridgemont High, The Untouchables, Fight Club--and has worked with some of America’s finest actors and directors Dubbed by the Los Angeles Times “a breezy anatomy of ritual humiliation,” Art Linson’s Hollywood memoir What Just Happened? gives us a brutally honest, funny, and comprehensive tour through the horrors of Hollywood. To be released in 2008 as a feature film starring Robert De Niro and featuring appearances from Bruce Willis, Sean Penn, and John Turturro, among others, Grove Press’s reissue of Linson’s hysterical memoir will include a new foreword, the film’s script, and several black-and-white shots from the film. .
Price: $8.42
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
Companies from around the globe are flocking to China to buy, sell, manufacture, and create new products, but as former Wall Street Journal China bureau chief turned successful corporate executive James McGregor explains, business in China is never quite what it seems. One Billion Customers offers compelling narratives of personalities, business deals, and lessons learned, creating a coherent pictures of China's emergence as a global economic power with a dog-eat-dog business climate that has turned bureaucrats into billionaires and left many foreign business executives with their pockets turned inside out. .
Price: $4.79
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Punching In: One Man's Undercover Adventures on the Front Lines of America's Best-Known Companies
During a two-year urban adventure through the world of commerce, journalist Alex Frankel proudly wore the brown uniform of the UPS driver, folded endless stacks of T-shirts at Gap, brewed espressos for the hordes at Starbucks, interviewed (but failed to get hired) at Whole Foods, enrolled in management training at Enterprise Rent-A-Car, and sold iPods at the Apple Store. In this lively and entertaining narrative, Frankel takes readers on a personal journey into the land of front-line employees to discover why some workers are so eager to drink the corporate Kool-Aid and which companies know how to serve it up best. .
Price: $10.35
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In Velocity: From the Front Line to the Bottom Line
In Velocity: From the Front Line to the Bottom Line, retail automotive expert Dale Pollak reveals how dealers in today's pre-owned automotive marketplace can shift out of low gear toward accelerated profits. Today's dealers are facing increased competition brought on by Internet shopping. Pollak delivers a gut check to dealers employing traditional used car disciplines while revealing new strategies that turn money-losing departments into profit-generating winners. "The used vehicle marketplace is less giving and less forgiving than it's ever been before. Astute, investment-minded management processes are essential for today's dealers to survive and thrive," says Pollak..
Price: $18.46
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Getting Them to Give a Damn: How to Get Your Front Line to Care about Your Bottom Line
""Businesses need to stop focusing on 'paradigm shifts' and 'strategic initiatives' and realize that none of that makes any sense if your front-line employees don't 'give a damn.'"" —Rhoda Olsen, President, Great Clips, Inc. Transform the Your Bored, Uncaring ""Generation Why"" Young Workforce into a Powerhouse of Performers and Innovators According to the U.S. Office of Consumer Affairs, by 2012 there will be a shortage of more than two million front-line service workers in retail sales, customer service, and food preparation. Only a fraction of the restless Generation Y workers who typically fill these positions stay with their employer longer than a year! Dubbed ""kidployees,"" these 16- to 24-year-olds share an entirely different set of values, expectations, and skills that must be reckoned with if you're among the millions of business owners and managers in America. In Getting Them to Give a Damn, nationally recognized Generation Y expert Eric Chester shows readers how to hire, train, manage, and motivate a workforce that won't blindly conform to traditional standards and time-honored company policies and standards. Chester reveals the management techniques that leading-edge employers are using to get these quirky, book-smart, and streetwise kidployees to contribute in innovative and entrepreneurial ways..
Price: $9.01
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