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In this provocative book, the author argues that American Christianity, especially evangelicalism, has been corrupted by the dominance of consumerism in modern life. The church's mostly uncritical adoption of this secular condition has resulted in an idolatrous morphing of the message of Christ into just another brand. With Brand Jesus, Wigg Stevenson names the growing concern felt by many Christians at the commodification of their faith.

Using Paul's letter to the Romans as a starting point, Wigg Stevenson 'reads' the letter to today's church, speaking to our consumerist situation through the parallels with Paul's Rome. Though rooted unapologetically in a love for the church, Brand Jesus does not shy away from provocative claims about the melding of Christian faith and consumer ideals; the rise of market-driven theology; the blurring boundaries between the law and religion; and other topics. Wigg Stevenson describes the current situation of both church and society and issues a challenge to it: When faith is a product for consumption, how can the church be faithful to Christ as living Lord, instead of as Brand Jesus?.
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Examines the advertising process from within the agency. The author shows how advertising has become the idiom for the enterprise culture as the old suspicions against the industry have disappeared .
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The nineteenth century saw a fundamental change in the practice and psychology of shopping with the appearance of the department store: La Samaritaine in Paris (1869), Macys in New York (1858) and Harrods in London (1849) were early representations of Western consumer culture. The Sentiment of Spending examines this shift first on a socio-historic level and then through the literary lens of some of the centurys most vital authors, the exponents of NaturalismEmile Zola, Guy de Maupassant, and Jori-Karl Huysmansas well as the fascinating, if rarely studied, Rachilde. In the works discussed, the characters reveal through their interpersonal, sexual, and sentimental relationships the penetrating effects of a consumerist culture. As both a literary and social analysis, this book also addresses the moral question inherent in a world where shopping and sentiment are so inextricably intertwined. The Sentiment of Spending provides profound insights into some essential texts, and is an engaging read for anyone with an interest in French literature and its reflection of our society..
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Leslie Wilkins, a criminologist respected on both sides of the Atlantic, argues for the need of adopting new techniques, borrowed from consumerism, to deal with crime analysis Believing that the public, or consumer of criminal justice services, has fared poorly from the existing criminal justice system, he suggests that better "market research" and management techniques will, if adopted, improve the understanding of both crime and sentencing..
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This digital document is an article from National Underwriter Property & Casualty-Risk & Benefits Management, published by The National Underwriter Company on January 9, 1989. The length of the article is 980 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Consumerists predict Prop. 103 expansion.
Author: Janet Aschkenasy
Publication:National Underwriter Property & Casualty-Risk & Benefits Management (Magazine/Journal)
Date: January 9, 1989
Publisher: The National Underwriter Company
Issue: n2 Page: p3(2)

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]

This digital document is an article from National Underwriter Property & Casualty-Risk & Benefits Management, published by The National Underwriter Company on August 14, 1989. The length of the article is 773 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Insurers hit consumerists' accusations.
Author: Mary Jane Fisher
Publication:National Underwriter Property & Casualty-Risk & Benefits Management (Magazine/Journal)
Date: August 14, 1989
Publisher: The National Underwriter Company
Issue: n33 Page: p1(2)

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]