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Web Analytics: An Hour a Day
Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company’s bottom line. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file..
Price: $15.25
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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
How much money are you losing because of poor landing page design? In this comprehensive, step-by-step guide, you’ll learn all the skills necessary to dramatically improve your bottom line, including identifying mission critical parts of your website and their true economic value, defining important visitor classes and key conversion tasks, gaining insight on customer decision-making, uncovering problems with your page and deciding which elements to test, developing an action plan, and avoiding common pitfalls. Includes a companion website and a detailed review of the Google Website Optimizer tool..
Price: $16.18
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Calculus (With Analytic Geometry)(8th edition)
Designed for the three-semester calculus course for math and science majors, Calculus continues to offer instructors and students new and innovative teaching and learning resources. This was the first calculus text to use computer-generated graphics, to include exercises involving the use of computers and graphing calculators, to be available in an interactive CD-ROM format, to be offered as a complete, online calculus course, and to offer a two-semester Calculus I with Precalculus text. Every edition of the series has made the mastery of traditional calculus skills a priority, while embracing the best features of new technology and, when appropriate, calculus reform ideas. Now, the Eighth Edition is the first calculus program to offer algorithmic homework and testing created in Maple so that answers can be evaluated with complete mathematical accuracy. Two primary objectives guided the authors in writing this book: to develop precise, readable materials for students that clearly define and demonstrate concepts and rules of calculus and to design comprehensive teaching resources for instructors that employ proven pedagogical techniques and saves the instructor time. The Eighth Edition continues to provide an evolving range of conceptual, technological, and creative tools that enable instructors to teach the way they want to teach and students to learn they way they learn best..
Price: $78.99
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Competing on Analytics: The New Science of Winning
You have more information at hand about your business environment than ever before. But are you using it to "out-think" your rivals? If not, you may be missing out on a potent competitive tool. In "Competing on Analytics: The New Science of Winning" , Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon: Analytics: sophisticated quantitative and statistical analysis and predictive modeling. Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples - from organizations as diverse as Amazon, Barclay's, Capital One, Harrah's, Procter & Gamble, Wachovia, and the Boston Red Sox - illuminate how to leverage the power of analytics..
Price: $16.99
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Advanced Web Metrics with Google Analytics
Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site's impact and stay competitive using Google Analytics (GA) and the latest web metrics methodologies. Which marketing campaigns work best? How do you quantify their success? What indicators should you track? Packed with techniques and insider secrets not documented elsewhere, this book has the expert guidance you need to enhance your brand and increase your site's ROI..
Price: $21.43
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Principles of Instrumental Analysis
PRINCIPLES OF INSTRUMENTAL ANALYSIS places an emphasis on the theoretical basis of each type of instrument, its optimal area of application, its sensitivity, its precision, and its limitations You'll also learn about elementary analog and digital electronics, computers, and treatment of analytical datA. Visit the book companion website for tutorials on instrumental methods, Excel files of data analysis and simulations of analytical techniques to help you visualize important concepts in this course, and selected papers from the chemical literature to stimulate interest and provide background information for study..
Price: $179.01
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Quantitative Chemical Analysis Student Solutions Manual
This Solutions Manual is to accompany "Quantitative Chemical Analysis". The manual contains the solutions to every question in the book with new, more detailed steps than in previous editions..
Price: $33.00
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Analytic Trigonometry with Applications
Featuring updated content, vivid applications, and integrated coverage of graphing utilities, the ninth edition of this hands-on trigonometry text guides readers step by step, from the right triangle to the unit-circle definitions of the trigonometric functions. Examples with matched problems illustrate almost every concept and encourage readers to be actively involved in the learning process. Key pedagogical elements, such as annotated examples, think boxes, caution warnings, and reviews, help readers comprehend and retain the material..
Price: $81.58
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Turning Numbers into Knowledge: Mastering the Art of Problem Solving
Full of tools, tricks, and tips for solving problems in the real world, this book serves as an ideal training manual for those who are new to or intimidated by quantitative analysis and acts as an excellent refresher for those who have more experience but want to improve the quality of their data, the clarity of their graphics, and the cogency of their arguments. In addition to containing numerous updates to the contents—references, URLs, and reading lists—this second edition includes a new foreword, revised chapters, and an epilogue. Mastering the art of problem solving takes more than proficiency with basic calculations; it requires understanding how people use information, recognizing the importance of ideology, learning the art of storytelling, and acknowledging the important distinction between facts and values. Intended for executives, professors, and students, this guide addresses these and other essential skills. .
Price: $15.65
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